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About Us

Catablog has been in development for over 18 months, working to build a directory of blogs, and to refine our approach to this engaging and ever changing category.

We are not an agency, representing bloggers, or offering bloggers sponsored content.

Catablog aims to connect brands and agencies with Australia's blogging community, and enable bloggers to engage more directly with brands or companies.

Drawing on the growth of social media awareness and influence, we are collecting real-time social data on the directory of websites we have to ensure brands and PR's have the most up to date information for their current campaigns.

Catablog is a partnership between three people passionate about this area of modern media.


How It Works


Prue MacSween

A former journalist and radio and TV presenter, Prue has been at the forefront of marketing since 1986.

Her award-winning public relations company, MacSween Communications attracted global brands including British Airways, the Nine, Ten and Seven networks, 2UE, Nestlé, Goodman Fielder; Norwegian Cruise Lines, Inter.Continental Hotels, Citibank and Australia Day Council (NSW) to name but a few.

She is now in partnership with Louise Di Francesco at Verve Communications, a consultancy which provides counsel on crisis and issues management, PR, social media marketing, promotions, media relations and strategic and creative campaign development.

Janyne Moore

A journalist who has spent 15 years in radio breaking news stories and the last three years teaching university students how to do it.

Janyne has been behind the microphone as a newsreader on both regional and metropolitan radio stations, as well as an on the road reporter interviewing politicians, celebrities and people, like you and me, who have stories to share.

Behind the scenes Janyne has worked as an Executive Producer in talk-radio ‐ including six years with the top rating and award winning Ray Hadley Morning show on RADIO 2GB.

More recently, Janyne has taught journalism at both Macquarie University and Macleay College in Sydney.

At home, Janyne has two cheeky monkeys and one cuddly big bear to look after.

Trevor Long

With 19 years media experience, Trevor has worked on some of Australia's most successful Talk-Radio shows, producing talk and sport programming and as a senior executive at several media companies.

As a technology commentator, Trevor produces two of the most popular technology podcasts in Australia, Your Tech Life and Two Blokes Talking Tech. He has a weekly radio show on 2UE, as well as appearances across the country and regularly provides Technology Commentary to Channel 9's A Current Affair.

Trevor also operates the online men's lifestyle magazine EFTM.com.au

A father of three, he is often found down in his Man Cave.

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